Trade Marketing Manager Wholesale Thailand

EssilorLuxottica

  • Bangkok
  • Permanent
  • Full-time
  • 9 days ago
Contract: Permanent/Full timeCompensation:If you've worn a pair of glasses, we've already met.We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi & Viganò and the GrandVision network), and leading e-commerce platforms.Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry.Discover more by following us on !Your #FutureInSight with EssilorLuxotticaAre you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what's possible.Trade Marketing Manager (Wholesale Thailand)
Own the strategy & execution of trade marketing, promotions, and brand building to deliver strong business results for EssilorLuxottica.Develop and lead marketing strategies across Lens & Frame business to achieve business objectives and distribution strategies, including key activities: Promotion (B2B & B2C), Commercial events, Trade marketing and Social Media activities.
  • Brand development strategy: Manage the yearly strategies with action plans to achieve commercial kpis according to brand category and performance metrics: Growth rate, SOW, ROI…
  • Brand awareness strategy: Building the consistent branding plan for genuine products and managing the plan to control fakes in Thailand
  • Trade Marketing plan: planning & managing the execution of trade marketing following brands developing strategy & commercial targets, including: In-store display / toolkits execution, trade events, trade promotion / front line incentives.
  • Budget management: Planning & managing yearly budget and in each campaign which help to maximize the investment and ROI
  • Coordination & communication: Between internal departments to consistent deliver brand communication or campaign objectives. Communicate with Regional management teams in term of budget/ campaigns approvals and any other alignments.
  • Social Media: Planning yearly budget and key objectives, as well as manage the progress to achieve kpis: Conversion, Traffics, CPA. Managing the performance of each media campaign with NEO & media team.
  • Analysis & Report: Manage to have quarterly report / campaign report following corporate request.
Experience;
  • University graduate of business management, Marketing or equivalent.
At least 8 years relevant working experience in wholesale business, distribution and multi-national company's environment * Good at leadership, analysis, planning, organization
  • Good in collaboration, interpersonal skills
  • Innovation thinking, ability to work under pressure and meet deadline
  • Good in MS office
Language;
  • Fluent in Thai language both written and spoken.
  • Good in English both written and spoken.
Skills and Competency;Leadership competency:
  • Team management: manage team to achieve marketing and commercial goals
  • Team development: develop potential talents to ensure long-term sustainability
  • Mentoring / advise solution
Core competency:
  • Analytical and decision-making skills
  • Excellent communication and presentation skills
  • Negotiation skills
  • High determination and drive for results
EssilorLuxottica Wholesale (Thailand) Ltd.Location:TIP Tower Building, 25th Floor, Zone 3, 26/56 Nanglinchi Road, Thungmahamek, Sathorn, Bangkok 10120.
Sathorn Square, 98, Sathorn Square, Floor 11 Naradhiwas Rajanagarindra Rd, Si Lom, Bang Rak, Bangkok 10500Our Diversity, Equity and Inclusion commitment​We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.

EssilorLuxottica