Trade Marketing Specialist - SEA

Brown-Forman

  • Bangkok
  • Permanent
  • Full-time
  • 6 days ago
CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS:If you currently work for Brown-Forman, please apply by clicking the Careers icon on the Workday portal.For best results, use Google Chrome to view this page.Meaningful Work From Day OneReporting to the Marketing Manager(Non-Thai, Korean). The Trade Marketing Specialist plays a crucial role between Marketing & Sales - leveraging brand plans into executable channel & customer plans. The role will work across the portfolio of brands from Jack Daniels Family Brands to the Super Premium portfolio.What You Can ExpectResponsible for the Trade Marketing budget across all brand portfolios and channelsManage key agency partners' deliverables within a specific budgetDevelop a program brief and evaluate post-program performanceCoordination of any frequent/ad-hoc requestsWhat You Bring to the TableTranslate key Brand Strategy & Initiatives into field sales priorities and customer/ channel plansUnderstand channel and retail segmentation to define the performance driversIdentify key customer & channel opportunities to build brand awareness, trial & penetration - through trade promotions, trade visibility, GWP/ VAPs, etcManage & coordinate merchandising material and provision for the sales team implementationAssist in Customer review & new listing presentations, including planogram & visibility business casesBuild strong working relationships with the National Sales Manager, Channel Managers, Supply Chain, distribution partners, and promotional agencies promptlyWhat Makes You UniqueMinimum 2-5 years of marketing or relevant experienceStrong communication skills, detail-oriented personProven track record of successfully delivering brand growth in a highly competitive environmentWho We AreWe believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.What We OfferTotal Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.#LI #jackdanielsRequisition Type: EmployeeManagement Level: ProfessionalGlobal Job Level: P5Number of Openings Available: 1

Brown-Forman