Senior Associate Campaign Marketing Manager

Traveloka

  • Thailand
  • Permanent
  • Full-time
  • 14 days ago
It's fun to work in a company where people truly BELIEVE in what they're doing!Job Description1. Campaign Strategy & Performance ManagementOwn the end-to-end campaign lifecycle—from strategic planning to execution and post-campaign analysis—with clear KPIs, audience targeting, and commercial outcomes.Lead campaign performance reviews, analyzing trends, identifying growth levers, and implementing actionable optimizations.Continuously assess and refine campaign strategy to address market-specific opportunities or challenges, driving measurable business impact.​2. Omni-Channel Execution & User ExperienceDesign integrated campaign journeys across owned, paid, and earned channels to ensure seamless discovery-to-conversion user flows.Work with product, UX, and tech teams to embed campaign features in-app, optimizing user engagement and conversion across platforms.Leverage customer insights, A/B testing, and engagement data to tailor messaging and improve relevance across touchpoints.3. Data-Driven Reporting & InsightsDevelop and communicate campaign performance reports and post-mortems that highlight ROI, key learning, and strategic recommendations.Utilize data storytelling to align stakeholders around campaign impact and identify areas for continuous improvement.Thorough understanding of category performance to identify growth levers4. Stakeholder & Partner CollaborationWork closely with internal stakeholders to ensure campaign alignment with broader business goals.Foster a high-collaboration environment across functions to ensure campaign excellence and operational agility.RequirementsMinimum Bachelor’s degree in Marketing, Communications or related fieldProven experience working in digital marketing roles preferably in performance marketing, paid search, social media advertising, affiliates, influencer partnerships, content marketing, email marketing and other digital marketing initiativesExcellent communication skills with the ability to effectively present ideas and influence othersStrong analytical skills with the ability to interpret large amounts of data quickly and accuratelyExperience managing multiple projects simultaneously while meeting tight deadlinesAbility to think creatively and outside the box when developing new strategiesSelf-driven, able to juggle multiple projects with clear prioritization. Able to perform under pressure and maneuver within business ambiguities.Growth mindset, comfortable navigating ambiguity and owning outcomes.If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Traveloka