Head of Sales - HORECA

• Develop and implement sales strategies aligned with business goals

• Identify target markets, penetration strategies, and pricing models to maximize revenue

• Lead and inspire a team of sales professionals

• Provide coaching, training, and performance feedback to ensure team success

• Build and maintain strong relationships with key clients in the HORECA sector

• Understand customer needs and deliver tailored solutions for commercial kitchen equipment

• Prepare and deliver impactful presentations to potential clients

• Highlight product features, benefits, and value propositions

• Stay updated on industry trends, competitor activities, and emerging technologies

• Provide insights to refine sales strategies and product positioning

• Generate accurate sales forecasts and performance reports

• Monitor progress against targets and report to senior leadership

• Develop deep knowledge of commercial kitchen equipment

• Understand technical specifications, applications, and customer benefits

• Bachelor's degree or higher in a related field

• Over 15 years of experience in sales, with at least 5 years in a sales management role

• Proven success in B2B sales, preferably within the food service or commercial kitchen equipment industry

• Strong leadership and team development capabilities

• Excellent communication and presentation skills

• Technical understanding of kitchen equipment and its applications

• Strong negotiation and closing abilities

• Ability to manage complex sales cycles and build long-term client relationships

Manpower