Senior Performance Ad Creative Strategist – Direct Response AdsWho We Are At STERRY, we’re not your average Growth Marketing Agency—we’re the rocket fuel behind crowdfunding and e-commerce success. Since day one, we’ve helped clients pull in over $100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash.Role Overview We’re looking for a Creative Strategist to lead the production of direct-response-style video ads that drive real results. This full-time, remote role is ideal for someone with a direct response background, a sharp eye for persuasive storytelling, and the skills to turn insights into high-performing creatives. You’ll collaborate with creators, source new talent, write winning scripts, and optimize creative systems from end to end.Key Responsibilities
Write High-Converting Video Scripts
Craft direct response-style scripts with strong hooks, persuasive copy, and clear CTAs. * Create Briefs for Creators & DesignersDevelop clear and strategic briefs that align with brand tone, platform needs, and performance goals. * Source, Negotiate & Collaborate with UGC CreatorsFind new talent, handle onboarding and communication, and ensure timely content delivery. * Storyboard and Conceptualize CreativesTranslate ideas into visual flows and collaborate with editors to bring concepts to life. * Analyze Performance & Develop IterationsUse insights from Meta, Snapchat, Applovin, and YouTube to analyze winning ads and create new iterations. * Pitch New Creative Ideas WeeklyLead ideation for fresh hooks, formats, and ad angles to test regularly. * Implement Creative Systems & Use AI ToolsStreamline workflows, boost productivity with AI, and scale creative output efficiently. * Collaborate Across TeamsWork with editors, marketers, and brand teams to align creative with performance insights and campaign goals.Are You Our Perfect Match?You’ve crushed direct response campaigns and have a portfolio to prove it.Scriptwriting is your jam—you know how to marry persuasion with personality.Numbers don’t scare you; you speak ROAS, CTR, and CPA fluently.You’ve managed video workflows, storyboards, and freelancer rosters.Bonus: You’ve tinkered with AI tools to speed up your creative spark. Nice-to-Have Skills:
Familiarity with AI tools for copy, content, or video enhancement
Experience briefing and managing freelancers or creators
Understanding of current ad trends in UGC, paid social, and performance creatives
Perks & Vibes💼 100% remote freedom💰 Competitive salary (we reward results!)🎨 Creative playground—test wild ideas without red tape🚀 Fast-paced team obsessed with growthReady to make ad magic and drive real revenue? Apply now and let’s write the next chapter of STERRY’s success—together!Powered by JazzHR
